how to create a social media strategy the know it alls complete guide to launching social media for monumental growth

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An Affair To Dismember

Author : Elise Sax
ISBN : 9780345532237
Genre : Fiction
File Size : 42. 42 MB
Format : PDF, ePub
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Certain to appeal to fans of Janet Evanovich, Jennifer Crusie, and Katie MacAlister, Elise Sax’s hilarious series debut introduces matchmaker-in-training Gladie Burger, who stumbles into a dangerous quagmire of murder and red-hot romance. Three months has been Gladie Burger’s limit when it comes to staying in one place. That’s why Gladie is more than a little skeptical when her eccentric Grandma Zelda recruits her to the family’s matchmaking business in the quaint small town of Cannes, California. What’s more, Gladie is also highly unqualified, having a terrible track record with romance. Still, Zelda is convinced that her granddaughter has “the gift.” But when the going gets tough, Gladie wonders if this gift has a return policy. When Zelda’s neighbor drops dead in his kitchen, Gladie is swept into his bizarre family’s drama. Despite warnings from the (distractingly gorgeous) chief of police to steer clear of his investigation, Gladie is out to prove that her neighbor’s death was murder. It’s not too long before she’s in way over her head—with the hunky police chief, a dysfunctional family full of possible killers, and yet another mysterious and handsome man, whose attentions she’s unable to ignore. Gladie is clearly being pursued—either by true love or by a murderer. Who will catch her first? Praise for An Affair to Dismember “Elise Sax’s new Matchmaker series is off to a rousing start! . . . Sax gives the comic mystery genre a new spin. . . . A fun read sure to entertain.”—RT Book Reviews “Fans of laugh-out-loud romantic suspense will enjoy this new author as she joins the ranks of Janet Evanovich, Katie MacAllister, and Jennifer Crusie.”—Booklist “Elise Sax will win your heart.”—New York Times bestselling author Jill Shalvis “In the tradition of Janet Evanovich’s Stephanie Plum series, Elise Sax’s new novel is a funny, sexy ride.”—Valerie Frankel, author of Four of a Kind “What a fun book! It will leave readers begging for more.”—Kim Gruenenfelder, author of There’s Cake in My Future From the Paperback edition.

The Big Book Of Social Media

Author : Robert Fine
ISBN : 0881441597
Genre : Computers
File Size : 88. 7 MB
Format : PDF, Kindle
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"Foreword by Sam Feist, CNN Political Director"--Cover.

Inside Terrorism

Author : Bruce Hoffman
ISBN : 0231510462
Genre : Political Science
File Size : 33. 96 MB
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Hoffman describes the changing face of terrorism, probing new adversaries, new motivations and new methods that recently surfaced with an in-depth look "Inside Terrorism" of today.

Salt Sugar Fat

Author : Michael Moss
ISBN : 9781448133871
Genre : Business & Economics
File Size : 83. 78 MB
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The No.1 New York Times Bestseller In China, for the first time, the people who weigh too much now outnumber those who weigh too little. In Mexico, the obesity rate has tripled in the past three decades. In the UK over 60 per cent of adults and 30 per cent of children are overweight, while the United States remains the most obese country in the world. We are hooked on salt, sugar and fat. These three simple ingredients are used by the major food companies to achieve the greatest allure for the lowest possible cost. Here, Pulitzer Prize-winning investigative reporter Michael Moss exposes the practices of some of the most recognisable (and profitable) companies and brands of the last half century. He takes us inside the labs where food scientists use cutting-edge technology to calculate the ‘bliss point’ of sugary drinks. He unearths marketing campaigns designed – in a technique adapted from the tobacco industry – to redirect concerns about the health risks of their products, and reveals how the makers of processed foods have chosen, time and again, to increase consumption and profits, while gambling with our health. Are you ready for the truth about what’s in your shopping basket?

Collective Action For Social Change

Author : A. Schutz
ISBN : 9780230118539
Genre : Social Science
File Size : 58. 46 MB
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This book draws from both authors' extensive experience participating in community organizing efforts and teaching courses on community organizing to novices.

The Rational Optimist How Prosperity Evolves

Author : Matt Ridley
ISBN : 9780007374816
Genre : History
File Size : 42. 30 MB
Format : PDF, Kindle
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Shortlisted for the BBC Samuel Johnson Prize for Non-fiction 2011. Life is on the up.

Social Media Roi

Author : Olivier Blanchard
ISBN : 0132678020
Genre : Business & Economics
File Size : 26. 3 MB
Format : PDF, Mobi
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Use Social and Viral Technologies to Supercharge Your Customer Service! Use this book to bring true business discipline to your social media program and align with your organization’s goals. Top branding and marketing expert Olivier Blanchard brings together new best practices for strategy, planning, execution, measurement, analysis, and optimization. You will learn how to define the financial and nonfinancial business impacts you are aiming for--and achieve them. Social Media ROI delivers practical solutions for everything from structuring programs to attracting followers, defining metrics to managing crises. Whether you are in a startup or a global enterprise, this book will help you gain more value from every dime you invest in social media. You’ll learn how to: Align social communications with broader business goals and functions Plan for effective performance measurement Establish clarity of vision, purpose, and execution Implement guidelines and operations for effectively managing social media Get started by “listening before talking” Integrate social media into long-term marketing programs, short-term campaigns, and brand initiatives Use social media to deliver real-time, optimized customer support Leverage mobility and the “on-the-fly” social media culture Measure FRY (Frequency, Reach, and Yield) Includes a foreword by Brian Solis.

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