idiot brain what your head is really up to

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Idiot Brain What Your Head Is Really Up To

Author : Dean Burnett
ISBN : 9780393253795
Genre : Science
File Size : 81. 55 MB
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A neuroscientist's delightful tour of our mysterious, mischievous, entirely fallible gray matter. It's happened to all of us at some point. You walk into the kitchen, or flip open your laptop, or stride confidently up to a lectern, filled with purpose—and suddenly haven't the foggiest idea what you’re doing. Welcome to your idiot brain. Yes, it is an absolute marvel in some respects—the seat of our consciousness, the pinnacle (so far) of evolutionary progress, and the engine of all human experience—but your brain is also messy, fallible, and about 50,000 years out-of-date. We cling to superstitions, remember faces but not names, miss things sitting right in front of us, and lie awake at night while our brains replay our greatest fears on an endless loop. Yet all of this, believe it or not, is the sign of a well-meaning brain doing its best to keep you alive and healthy. In Idiot Brain, neuroscientist Dean Burnett celebrates blind spots, blackouts, insomnia, and all the other downright laughable things our minds do to us, while also exposing the many mistakes we've made in our quest to understand how our brains actually work. Expertly researched and entertainingly written, this book is for everyone who has wondered why their brain appears to be sabotaging their life, and what on earth it is really up to.

The Idiot Brain

Author : Dean Burnett
ISBN : 9781443450089
Genre : Medical
File Size : 27. 45 MB
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The brain may be the seat of consciousness and the engine of all human experience, but it’s also messy, fallible and disorganized. It’s undeniably impressive, but it’s far from perfect, and these imperfections influence everything that humans say, do and experience. In The Idiot Brain, Dean Burnett celebrates the downright laughable things our minds do to us, as well as exposing the fact that people are often way off in their thinking about how the brain works. For example, did you know that your memory is egotistical? stress can actually increase your performance at a task? conspiracy theories and superstitions stem from your brain’s insistence that the world isn’t random? the brain’s limitations mean you really can miss something that’s right under your nose? the way the brain’s processing works means that time really does fly if you’re having fun? alcohol can sometimes improve your memory? Dean Burnett’s unpredictable and entertaining first book explores the unexpected side of everyday life, highlighting where conventional thinking is wrong and how our brains trip us up at every turn. This is lucid, funny and smart: in short, the best kind of popular science.

The Brain

Author : David Eagleman
ISBN : 9781101870549
Genre : Science
File Size : 20. 50 MB
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Locked in the silence and darkness of your skull, your brain fashions the rich narratives of your reality and your identity. Join renowned neuroscientist David Eagleman for a journey into the questions at the mysterious heart of our existence. What is reality? Who are “you”? How do you make decisions? Why does your brain need other people? How is technology poised to change what it means to be human? In the course of his investigations, Eagleman guides us through the world of extreme sports, criminal justice, facial expressions, genocide, brain surgery, gut feelings, robotics, and the search for immortality. Strap in for a whistle-stop tour into the inner cosmos. In the infinitely dense tangle of billions of brain cells and their trillions of connections, something emerges that you might not have expected to see in there: you. This is the story of how your life shapes your brain, and how your brain shapes your life. (A companion to the six-part PBS series. Color illustrations throughout.)

The Memory Illusion

Author : Dr Julia Shaw
ISBN : 9781473535176
Genre : Psychology
File Size : 80. 31 MB
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Think you have a good memory? Think again. Memories are our most cherished possessions. We rely on them every day of our lives. They make us who we are. And yet the truth is they are far from being the accurate record of the past we like to think they are. True, we can all admit to having suffered occasional memory lapses, such as entering a room and immediately forgetting why, or suddenly being unable to recall the name of someone we've met dozens of times. But what if our minds have the potential for more profound errors, that enable the manipulation or even outright fabrication of our memories? In The Memory Illusion, forensic psychologist and memory expert Dr Julia Shaw uses the latest research to show the astonishing variety of ways in which our brains can indeed be led astray. She shows why we can sometimes misappropriate other people's memories, subsequently believing them to be our own. She explains how police officers can imprison an innocent man for life on the basis of many denials and just one confession. She demonstrates the way radically false memories can be deliberately implanted, leading people to believe they had tea with Prince Charles, or committed crimes that never happened. And she reveals how, in spite of all this, we can improve our memory through simple awareness of its fallibility. Fascinating and unnerving in equal measure, The Memory Illusion offers a unique insight into the human brain, challenging you to question how much you can ever truly know about yourself.

You Are Not So Smart

Author : David McRaney
ISBN : 9781101545355
Genre : Humor
File Size : 70. 21 MB
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An entertaining illumination of the stupid beliefs that make us feel wise. You believe you are a rational, logical being who sees the world as it really is, but journalist David McRaney is here to tell you that you're as deluded as the rest of us. But that's OK- delusions keep us sane. You Are Not So Smart is a celebration of self-delusion. It's like a psychology class, with all the boring parts taken out, and with no homework. Based on the popular blog of the same name, You Are Not So Smart collects more than 46 of the lies we tell ourselves everyday, including: Dunbar's Number - Humans evolved to live in bands of roughly 150 individuals, the brain cannot handle more than that number. If you have more than 150 Facebook friends, they are surely not all real friends. Hindsight bias - When we learn something new, we reassure ourselves that we knew it all along. Confirmation bias - Our brains resist new ideas, instead paying attention only to findings that reinforce our preconceived notions. Brand loyalty - We reach for the same brand not because we trust its quality but because we want to reassure ourselves that we made a smart choice the last time we bought it. Packed with interesting sidebars and quick guides on cognition and common fallacies, You Are Not So Smart is a fascinating synthesis of cutting-edge psychology research to turn our minds inside out.

Head In The Cloud

Author : William Poundstone
ISBN : 9780316256537
Genre : Social Science
File Size : 72. 15 MB
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The real-world value of knowledge in the mobile-device age. More people know who Khloe Kardashian is than who Rene Descartes was. Most can't find Delaware on a map, correctly spell the word occurrence, or name the largest ocean on the planet. But how important is it to fill our heads with facts? A few keystrokes can summon almost any information in seconds. Why should we bother learning facts at all? Bestselling author William Poundstone confronts that timely question in HEAD IN THE CLOUD. He shows that many areas of knowledge correlate with the quality of our lives--wealth, health, and happiness--and even with politics and behavior. Combining Big Data survey techniques with eye-opening anecdotes, Poundstone examines what Americans know (and don't know) on topics ranging from quantum physics to pop culture. HEAD IN THE CLOUD asks why we're okay with spelling errors on menus but not on resumes; why Fox News viewers don't know which party controls Congress; why people who know "trivia" make more money than those who don't; how individuals can navigate clickbait and media spin to stay informed about what really matters. Hilarious, humbling, and wildly entertaining, HEAD IN THE CLOUD is a must-read for anyone who doesn't know everything.


Author : David Eagleman
ISBN : 9780857860477
Genre : Science
File Size : 48. 74 MB
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A NEW YORK TIMES BESTSELLER *Why does your foot hit the brake pedal before you are conscious of danger ahead?* *Why is it so difficult to keep a secret?* *How is it possible to get angry at yourself: who, exactly, is mad at whom?* In this sparkling and provocative book, renowned neuroscientist David Eagleman navigates the depths of the subconscious brain. Taking in brain damage, plane spotting, dating, drugs, beauty, infidelity, synaesthesia, criminal law, artificial intelligence and visual illusions, INCOGNITO is a thrilling subsurface exploration of the mind and all its contradictions.

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