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I Could Chew On This

Author : Francesco Marciuliano
ISBN : 9781452129693
Genre : Humor
File Size : 67. 78 MB
Format : PDF
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A New York Times bestseller? Oh, you know the dogs weren't going to let the cats get away with that! This canine companion to I Could Pee on This, the beloved volume of poems by cats, I Could Chew on This will have dog lovers laughing out loud. Doggie laureates not only chew on quite a lot of things, they also reveal their creativity, their hidden motives, and their eternal (and sometimes misguided) effervescence through such musings as "I Dropped a Ball," "I Lose My Mind When You Leave the House," and "Can You Smell That?" Accompanied throughout by portraits of the canine poets in all their magnificence, I Could Chew on This is a work of unbridled enthusiasm, insatiable appetite, and, yes, creative genius.

Unrestricted Warfare

Author : Liang Qiao
ISBN : 0971680728
Genre : Political Science
File Size : 88. 91 MB
Format : PDF, Kindle
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Three years before the September 11 bombing of the World Trade Center-a Chinese military manual called Unrestricted Warfare touted such an attack-suggesting it would be difficult for the U.S. military to cope with. The events of September ll were not a random act perpetrated by independent agents. The doctrine of total war outlined in Unrestricted Warfare clearly demonstrates that the People's Republic of China is preparing to confront the United States and our allies by conducting "asymmetrical" or multidimensional attack on almost every aspect of our social, economic and political life.

Essential Elements 2000 For Strings

Author : Michael Allen
ISBN : 0634038192
Genre : Music
File Size : 20. 65 MB
Format : PDF, Docs
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Now the best-selling string method is even better! The same great method that teachers have come to trust now includes a CD ANDa DVD. Features include: • BOOK: Same great Essential Elements 2000 method! • CD-CD-ROM FEATURES

Hotel Restaurant And Travel Law

Author : Karen Morris
ISBN : 1418051918
Genre : Business & Economics
File Size : 54. 83 MB
Format : PDF, ePub
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For students and practicing professionals in hospitality, travel and tourism as well as specialized paralegal work, Hotel, Restaurant and Travel Law: A Preventative Approach, 7th Edition, addresses legal issues confronted by managers in the hotel, restaurant, travel and casino industries. The emphasis is on prevention of legal violations. By reading the book, managers can appreciate and identify what actions and precautions are necessary to avoid, or at least minimize, the number of lawsuits. The book uses the case method, long recognized as a helpful approach to learning the often-complicated discipline of law. Readers will study decisions from actual cases in which hospitality establishments were sued, as well as what legal precedents were cited. Benefits: * NEW! New chapter on theme park law * NEW! Updated case studies * NEW! Major expansion of several sections, including Internet Contracts, Internet Fraud and Immigration Law * NEW! Content on restaurant and hotel ratings, club management operations, e-commerce issues for hotels and restaurants, and law in other travel and recreation areas such as parks, casinos, and other related areas were updated * NEW! New two color approach * Instructors Manual included * Online resources and computerized test banks to accompany text

Advertising Concept And Copy Third Edition

Author : George Felton
ISBN : 0393733866
Genre : Business & Economics
File Size : 58. 97 MB
Format : PDF
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The new edition of a classic text about advertising creativity: how to find great ideas and express them freshly and powerfully. A classic text now in a new edition, George Felton’s Advertising: Concept and Copy is an innovative approach to advertising creativity. It covers the entire conceptual process, from developing smart strategy to executing it with strong ads—from what to say to how to say it. Part 1, Strategies, operates on the premise that the idea beneath an ad’s surface determines its success. This first section shows how to research products, understand consumer behavior, analyze audiences, and navigate marketplace realities, then how to write creative briefs that focus this strategic analysis into specific advertising objectives. Part 2, Executions, explains how to put strategy into play. It discusses the tools at a copywriter’s command—creating a distinctive brand voice, telling stories, using language powerfully and originally—as well as the wide variety of media and advertising genres that carry and help shape messages. But great executions are elusive. So Part 3, the Toolbox, gives advice about how to think creatively, then presents an array of problem-solving tools, a series of techniques that advertisers have used repeatedly to produce exceptional work. In brief, this book shows how to find strong selling ideas and how to express them in fresh, memorable, persuasive ways. The new edition features greatly expanded discussions of guerrilla advertising, interactive advertising, brand voice, storytelling, and the use of social media. Hundreds of ads in full color, both in the book and on an accompanying Web site, demonstrate the best in television, radio, print, and interactive advertising. Advertising: Concept and Copy is the most comprehensive text in its field, combining substantial discussion of both strategy and technique with an emphasis on the craft of writing not found elsewhere. It is truly a writer’s copywriting text.

The Gruffalo

Author : Julia Donaldson
ISBN : 9781509804757
Genre :
File Size : 23. 35 MB
Format : PDF
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"A mouse took a stroll through the deep dark wood. A fox saw the mouse and the mouse looked good."Walk further into the deep dark wood, and discover what happens when a quick-witted mouse comes face to face with an owl, a snake ... and a hungry Gruffalo!Julia Donaldson and Axel Scheffler's The Gruffalo is an undisputed modern classic and has become a best-selling phenomenon across the world with over 13.5 million copies sold. This award-winning rhyming story of a mouse and a monster has found its way into the hearts and bedtimes of an entire generation of children and will undoubtedly continue to enchant children for years and years to come. No home should be without The Gruffalo! This edition features the classic story with a stunning redesigned cover and beautiful finish, making it a must-have addition to the bookshelves of all Donaldson and Scheffler fans - big and small!Also available with redesigned covers are The Gruffalo's Child, Room on the Broom, The Snail and the Whale, The Smartest Giant in Town, Monkey Puzzle, Charlie Cook's Favourite Book, and A Squash and a Squeeze.

Cure For The Common Universe

Author : Christian McKay Heidicker
ISBN : 9781481450294
Genre : Juvenile Fiction
File Size : 50. 28 MB
Format : PDF, Kindle
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Prepare to be cured by this quirky and hilarious debut novel about a sixteen-year-old loner who is sent to rehab for video game addiction—perfect for fans of Ned Vizzini and Jesse Andrews. Sixteen-year-old Jaxon is being committed to video game rehab…ten minutes after meeting a girl. A living, breathing girl named Serena, who not only laughed at his jokes but actually kinda sorta seemed excited when she agreed to go out with him. Jaxon’s first date. Ever. In rehab, Jaxon can’t blast his way through galaxies to reach her. He can’t slash through armies to kiss her sweet lips. Instead, he has four days to earn one million points by learning real-life skills. And he’ll do whatever it takes—lie, cheat, steal, even learn how to cross-stitch—in order to make it to his date. If all else fails, Jaxon will have to bare his soul to the other teens in treatment, confront his mother’s absence, and maybe admit that it’s more than video games that stand in the way of a real connection. From a bright new voice in young adult literature comes the story of a young man with a serious case of arrested development—and carpal tunnel syndrome—who is about to discover what real life is all about.

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