predictably irrational the hidden forces that shape our decisions

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Predictably Irrational The Hidden Forces That Shape Our Decisions

Author : Dan Ariely
ISBN : 9780007319923
Genre : Psychology
File Size : 30. 38 MB
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Why do smart people make irrational decisions every day? The answers will surprise you. Predictably Irrational is an intriguing, witty and utterly original look at why we all make illogical decisions.

Predictably Irrational

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ISBN : 9780061750113
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File Size : 59. 52 MB
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Predictably Irrational Revised And Expanded Edition

Author : Dan Ariely
ISBN : 9780061353246
Genre : Business & Economics
File Size : 34. 61 MB
Format : PDF, Kindle
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Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable—making us predictably irrational.

Payoff

Author : Dan Ariely
ISBN : 9781501120053
Genre : Psychology
File Size : 87. 87 MB
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Bestselling author Dan Ariely reveals fascinating new insights into motivation—showing that the subject is far more complex than we ever imagined. Every day we work hard to motivate ourselves, the people we live with, the people who work for and do business with us. In this way, much of what we do can be defined as being “motivators.” From the boardroom to the living room, our role as motivators is complex, and the more we try to motivate partners and children, friends and coworkers, the clearer it becomes that the story of motivation is far more intricate and fascinating than we’ve assumed. Payoff investigates the true nature of motivation, our partial blindness to the way it works, and how we can bridge this gap. With studies that range from Intel to a kindergarten classroom, Ariely digs deep to find the root of motivation—how it works and how we can use this knowledge to approach important choices in our own lives. Along the way, he explores intriguing questions such as: Can giving employees bonuses harm productivity? Why is trust so crucial for successful motivation? What are our misconceptions about how to value our work? How does your sense of your mortality impact your motivation?

Predictably Irrational

Author : Dan Ariely
ISBN : 9780061353239
Genre : Business & Economics
File Size : 88. 20 MB
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Intelligent, lively, humorous, and thoroughly engaging, "The Predictably Irrational" explains why people often make bad decisions and what can be done about it.

Nudge

Author : Richard H. Thaler
ISBN : 9780300146813
Genre : Business & Economics
File Size : 60. 43 MB
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Thaler and Sunstein offer a groundbreaking discussion of how to apply the science of choice to nudge people toward decisions that can improve their lives without restricting their freedom of choice.

The Upside Of Irrationality Enhanced Edition

Author : Dr. Dan Ariely
ISBN : 9780062070036
Genre : Business & Economics
File Size : 65. 72 MB
Format : PDF
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This enhanced e-book of The Upside of Irrationality contains more than 50 minutes of video. Each chapter includes a video summary from the author as he explores the many ways in which our behavior often leads us astray in terms of our romantic relationships, our experiences in the workplace, and our temptations to cheat.

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