webonomics nine essential principles for growing your business on the world wide web

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Webonomics

Author : Evan I. Schwartz
ISBN : 0767901347
Genre : Business & Economics
File Size : 47. 76 MB
Format : PDF, ePub
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Explains in nine essential principles how to market a business on the Internet, providing insights and practical information while profiling the habits of Web users

Webonomics

Author : Evan I. Schwartz
ISBN : 014026406X
Genre : Business enterprises
File Size : 64. 30 MB
Format : PDF, Kindle
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Webonomics is the study of the production, distribution and consumption of goods, services and ideas over the World Wide Web. The author defines nine essential principles for growing your business on the Web, using case studies to document some tremendous successes and failures.

Applying E Commerce In Business

Author : Rana Tassabehji
ISBN : 9781412933599
Genre : Computers
File Size : 72. 53 MB
Format : PDF, ePub, Mobi
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This book provides an understanding of e-commerce by deconstructing it into its main constituents and explaining how they fit together. The objective is to introduce some consistency to the often contradictory views about e-commerce, bringing together different academic and management theories and frameworks into a coherent whole. It is written with a European perspective with examples that are drawn from around the globe, consistent with the nature of e-commerce. Visit the companion website An companion web site with links to exercises, further reading sections and teaching materials is available at www.tassabehji.co.uk This textbook gives an overview of e-commerce, relevant issues and frameworks. It looks at the foundations on which e-commerce is built - the technology. Managers and students of management must have an understanding of the infrastructure and inextricable linkages between processes and technology in a 21st century business. It is no longer acceptable or good business practice for technology to be the sole responsibility of IT departments. The book then goes on to examine businesses that have been built on these technology foundations. It explains the concept of the business model, the `dot com' phenomenon and frameworks that have emerged as a result. It also outlines the legal and ethical implications for an e-business. It outlines the academic debate about the impact of e-commerce on economics and management thinking. It concludes with a glance to the future, exploring the potential new wave of technology. This textbook will be essential for undergraduate and post graduate students. It is a user-friendly text with case studies, and learning objectives to guide the student and lecturers. A companion website will accompany the text including cases, student activities, PowerPoint slides, notes and articles in support of the book. It will also give lecturers direct access to the author. It will provide students with the skills to be able to converse knowledgeably with IT managers and be able to ask the right questions in order to make a decision about IT.

Managing E Commerce And Mobile Computing Technologies

Author : Julie R. Mariga
ISBN : 9781931777629
Genre : Computers
File Size : 24. 87 MB
Format : PDF, ePub
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"Examining the challenges and limitations involved in implementing and using e-commerce technologies, this guide describes how these technologies have been very instrumental to many organizations around the globe. Discussed is how, through the use of electronic commerce, organizations of all sizes and types are able to conduct business without worrying about the territorial market limitations of the past. Additionally, how mobile commerce technologies are further enabling such organizations to communicate more effectively is reviewed. Also covered are the potential for a B2B marketplace, deploying Java mobile agents, and e-business experiences with online auctions."

Enterprise Information Systems

Author : Joaquim Filipe
ISBN : 9789401595186
Genre : Computers
File Size : 78. 18 MB
Format : PDF, ePub
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This book includes a set of selected papers from the first "International Conference on Enterprise Information Systems," (ICEIS'99) held in SeÜtbal, Portugal, from 27 to 30 March 1999. ICEIS focuses on real world applications and aims at becoming a major point of contact between research scientists, engineers and practitioners in the area of business applications of information systems. This year four simultaneous tracks were held, covering different aspects related to enterprise computing, including: Systems Analysis and Specijication, Database Technology and its Applications, Artijicial Intelligence and Decision Support Systems, and Internet and Intranet Computing. Although ICEIS'99 received more than 200 submissions, only 96 papers were accepted for oral presentation and only 24 were selected for inclusion in this book. These numbers demonstrate stringent quality criteria and the intention of maintaining a high quality forum for future editions ofthis conference. A number of additional keynote lectures, case studies and technical tutorials were also held. These presentations, by specialists in different knowledge areas made an important contribution to increase the overall quality of the Conference, and are partially expressed in the first two papers of the book.

Managing Business With Electronic Commerce Issues And Trends

Author : Gangopadhyay, Aryya
ISBN : 1591400074
Genre : Business & Economics
File Size : 46. 12 MB
Format : PDF, ePub
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This book addresses the importace of e-commerce from developing Web-based systems and pricing to payment systems and budgeting.

The Internet Encyclopedia Volume 3 P Z

Author : Hossein Bidgoli
ISBN : 9780471689973
Genre : Business & Economics
File Size : 77. 2 MB
Format : PDF, Kindle
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The Internet Encyclopedia in a 3-volume reference work on the internet as a business tool, IT platform, and communications and commerce medium.

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